Apple eye popping history of visual storytelling

 

Apple Icon is one of the most well-known companies in the world. The majority of Apple advertisements exhibited ingenuity and included more images and visuals. We live in a world that is full of words because it is a content-rich setting. Videos have become so commonplace because of this. The customer experience can be significantly improved by using less text and more images. Apple is well-known for both its iconic goods and its memorable advertisements. The business skillfully markets itself and its goods through video. Apple's marketing films, product launch videos, and advertisements all feature themes that the business has meticulously developed over the course of its existence.

The WWDC short film "Appocalypse," its most recent video, is a polished Hollywood-level satire about a time when applications no longer function. The timely movie demonstrates how far Apple has progressed over the years in terms of comedy, cinematography, and emotional appeal in its advertisements and videos (Holland, 2017).



References

Parkhurst, M. (2017). A visual history of apple ads. A Visual History of Apple Ads: 4 Decades in the Making. doi:https://blog.hubspot.com/marketing/visual-history-of-apple-ads

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